Beauty, Lipstick, Opinon, Review

My Favorite Longwear Lipsticks – May 2017

It’s no secret I love lipstick. If I could, I would own it all. All of the lipsticks. I don’t usually leave the house without it. Not because I don’t feel comfortable but largely just because I love the stuff. It physically pains me to walk by a drug store makeup aisle, Sephora, or Ulta without stopping in to check out the lipstick. There are over 600 lipsticks I want to try on my Pinterest Board. Lipstick is kind of my thing.

When I go to the range, however, I cannot reapply my lipstick every couple of hours or every time I swig some water. I need a formula that goes on strong and stays all day. So I’ve been trying many different long wear lipsticks and liquid lip formulas. Some are cult favorites, some are suggestions from friends, some are lipsticks I have just picked up while browsing various stores and online.

It was difficult for me to narrow it down to my 5 favorites because there really are some incredible liquid lipsticks on the market. I’ll try to review as many as I can as time goes on. However, the five in this blog are my favorites right now. I’ve tried them all in numerous colors and on more than a few occasions.

Without further ado, my current list of favorite longwear lipsticks:

Number 5: Colourpop Ultra Matte Lip

Colourpop Ultra Matte Lipstick

What Makes This Lipstick Great?

Colourpop Ultra Matte Lip: This cult favorite formula is popular for a reason. It comes in a plethora of colors from soft naturals to bold. The lipstick is highly pigmented and applies evenly for opaque coverage with one layer. The Ultra Matte Lip is virtually scentless, which is great for those who do not appreciate a strong smelling lipstick. Within minutes of application, the Colourpop formula dries matte and is lightweight and not sticky or tacky at all on my lips. With some colors, there is a tiny amount of transfer but with most colors, there is none.

What’s Not to Love?

The drawbacks of this formula are few but they do exist. The first is the applicator, of which I am not overly fond. The doe foot is small and, while this does allow for a precise application, it does not pick up much product. That means I often have to dip into the tube multiple times for one full application. While it isn’t a huge bother to do so, there are other formulas with much more efficient applicators. The only other serious negative point of the Colourpop Ultra Matte Lip is that it is not buildable coverage. In the event I need to reapply, I find I have to remove the lipstick and start over. Adding a second layer causes the product to pill and bunch up on the lip…not pretty.

How Long Does it Last and How Much Does it Cost?

But how does it wear? Great! I find it lasts through a full 8-10 hour work day if I don’t eat anything overly oily. I do sometimes notice wear in the water line (which I sometimes refer to as “butthole mouth”) after several hours of wear. However, this lipstick will easily make it through a full day at the range. And at a price point of $6, the value is incredible. The color pictured in this post is Sunday, which is described as a soft terracotta and is a gorgeous neutral perfect for competition days.

Number 4: Milani Amore Matte Metallic Lip Creme

Milani Amore Matte Metallic Lip Creme

What Makes This Lipstick Great?

Up next is the incredible Milani Amore Matte Metallic (pictured in Prismatic Touch, a stunning rose gold) which is my current favorite drug store liquid lip, hands down. This formula is beautiful. The colors are modern with just the right metallic finish while still being appropriate for every day. They glide on well and provide opaque coverage. Within a few moments, they dry down with only a slight tacky finish. This formula does take a bit longer to dry than some of the others but once it does, it is there to stay. The overall effect is soft and pretty with an intense staying power I didn’t expect from a Walgreen’s purchase. There is zero transfer as far as I could see. I love the applicator. It is larger than many liquid lip formulas and flexible, which allows for easy and precise application.

What’s Not to Love?

The only things I don’t love about this lipstick are the scent and minor application issues. This lipstick smells very strongly of what Mr. SiL and I think is supposed to be vanilla cupcakes. It does fade shortly after application but going on, it is very cloying. I am not all that bothered by strong scents but if you are, make sure to test this out on your hand before putting it on your lips. The only other issue I have is that it does apply a bit streaky on the first pass. It is pretty easy to fix and another layer creates a gorgeous finish, so this is a minor quibble.

How Long Does it Last and How Much Does it Cost?

The Milani Amore Matte Metallic does not budge. I was very busy the first day I wore it and forget to check up on how it was holding up for many hours. The good news is it looked pretty much the same at the end of the day as it did when I applied it. This lipstick survives lunch, water, mouth talking on the phone, and anything else you put it through all day long. I think I wore this about 10 hours before it started to show signs of wear. I want it in every color. This lipstick retails at a very reasonable $10 but is often available for a buy one get on half off deal at your local drug store.

Number 3: Lime Crime Matte Velvetines

Lime Crime Matte Velvetines

What Makes This Lipstick Great?

This next choice can be very contentious. I recognize not everyone likes the brand but I am judging the quality of this one product alone. And make no mistake, Lime Crime Matte Velvetines is a powerhouse of a liquid lipstick. With a shade range that is impressive and includes some of the boldest and most pigmented shades I’ve seen to date, there is a color for everyone.

I’ve chosen Wicked for the photos in this post for its bold but wearable dried blood shade, but I own about 15 shades of this liquid lip and I genuinely love most of them. The consistency of this one is thinner out of the tube than some of the other lipsticks on this list, but it dries very quickly to a completely transfer proof finish. I also like the doe foot applicator. It is larger than the Colourpop applicator but with the same shape that allows for control over where the colors goes.

What’s Not to Love?

The Matte Velvetines are another strong smelling lipstick. It’s a similar vanilla cupcake scent to the Milani but perhaps even stronger. As with other lipsticks, it does fade upon drying (and this formula does dry very quickly) but I know at least one person who cannot wear this at all due to the scent. The only other drawback of this formula is it can be drying to the lips. I couldn’t wear this every day.

How Long Does it Last and How Much Does it Cost?

Insofar as wear, this lipstick is hard to beat. It goes on like a dream, dries fast, and wears really well.
Unless lunch involves tons of oily food, the Lime Crime will remain where you put it. I’m pretty sure I could make out with Mr. SiL in this lipstick and still look pretty good. As a matter of fact, why haven’t I tried that? Be right back…

The Matte Velvetines retail for $20 but are well worth the cost. You can save $5 off your first order by using my referral link*.

Number 2: Kat Von D Everlasting Liquid Lipstick

Kat Von D Everlasting Liquid Lipstick

What Makes This Lipstick Great?

In the first runner up position is cult favorite, Kat Von D Everlasting Liquid Lipstick. When you ask most liquid lip lovers about their favorite formulas, this one usually comes up. It is sold at Sephora, which is convenient, and it comes in over 40 colors. One of the things I like about this color selection is there are some really gorgeous nudes like Lovecraft and Lolita (I and II) but also brilliant blues, purples, and even a wonderful matte black. Pictured here is Mother, a medium cool toned pink that looks good on just about everyone. The formula is thin and easy to control and virtually scent free. It dries quickly and is transfer proof after it does.

What’s Not to Love?

There isn’t much negative to say about the Kat Von D except it is a touch drying. The formula does contain vitamin E and sunflower seed wax, which are supposedly moisturizing but I still find this lipstick leaves my lips a bit parched. It’s nothing some lip balm won’t fix — but worth noting.

How Long Does it Last and How Much Does it Cost?

At $20, this is on the higher end price wise but you definitely get your money’s worth. Plus, KvD Beauty often offers kits of minis and promotions. I think no liquid lip collection is complete without at least one Everlasting Liquid Lipstick. As for wear time, this lipstick truly lasts all day. That said, oily foods are its kryptonite but is buildable. In the event I run into some oily food, I just add some color to the affected areas and move on with my day. This lipstick has truly earned its cult status.

Number 1: Lipsense


What Makes This Lipstick Great?

In the number 1 position for my current favorite long wearing lipstick is Lipsense. This lipstick is, by far, the longest lasting formula I have tried. My favorite color is Blu Red, which is an incredibly flattering cool toned red. Lipsense has many colors though, so there is bound to be one you love. The next one on my list is Praline Rose.

Lipsense has a very particular method of application. You apply in 3 thin layers that dry quickly to a slightly tacky finish. The color formula, which is thin and easy to apply, is great. However, the best part of the Lipsense application is the gloss topper. The gloss seals in the color and provides intense moisture. Most people prefer the clear glossy gloss but Lipsense also has matte, diamond, and pearl finish glosses. This gloss is what makes Lipsense so amazing. In a sea of long wear liquid lips, this sets it apart. You get all of the staying power with none of the drying.

What’s Not to Love?

This product is not without its flaws, although clearly they are surmountable or it wouldn’t be my favorite. The first drawback is the smell. It has a very alcohol scent to it and stings a bit going on. Not an “OH MY GOD GET THIS OFF MY FACE NOW” sting but more a “hmmm…is this supposed to happen” sting. Both the scent and the sting fade within seconds. The formula dries really quickly and mistakes cannot be easily wiped away. Lipsense sells an Oops Remover that I recommend for everyone, especially those who don’t have the most steady hands.

I also don’t love the marketing model for Lipsense in that it is largely sold online through consultants. I happen to know a few amazing women who sell Lipsense but if I didn’t I would have needed to seek out a stranger to be able to get my hands on it. As it seems to now be available on Amazon, this is a bit of a non-issue. However, if you know someone who sells Lipsense, support her or him! At $25** for a single color, the price tag is a bit hefty and I wish the packaging were a bit prettier for the price but it does work, so I find myself handing over the cash.

How Long Does it Last and How Much Does it Cost?

No other lipstick I’ve tried can even come close to the length of wear of Lipsense. It stays until you take it off. I’ve personally never gone longer than 16 hours but that’s an eternity. Even after all of that time, I still had to use the oops remover or coconut oil to get it off. Most days I don’t even have to touch up the water line. Once, after a huge plate of risotto, I did have to go back in and just redo the very inside of my lips but that was easy enough. I don’t know how they managed it, but Lipsense has made a formula that does not budge. As mentioned above, it retails for $25 for the color alone but you can usually get a starter kit with a color, Glossy Gloss, and an Oops Remover for about $55. The glosses are $20 and the Oops Remover is $10.**

And there you have it, my top five favorite longwear lipsticks of the moment. There are so many others I haven’t tried or did not make the cut (this month at least) so I hope you’ll let me know your favorite in the comments!

*This link takes you to my personal referral link which means I get a credit toward a future Lime Crime purchase if you use it.

**I updated this post as it was kindly brought to my attention by a conscientious reader that the prices I originally posted for the Lipsense products were off. A check of my original sources show Amazon is also now reflecting a different price than shown while I was researching and writing this post. I have updated the information. Thanks to Alaina for bringing this to my attention.